ISTA Views

APRIL | 2017

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Every customer and every consumer wants to have a way to verify that they get what they ordered. Whether we are buying a car or a pound of ground meat, we want to be able to independently verify the parameters, like gas mileage or weight, which impact our purchasing decision. We may not choose to actually make the verification measurements each time, but we want to have the means to do so should we choose. The same is true for all kinds of packaging. While there are many different ways one may try to set up packaging specifications so that key parameters are verifiable, people typically approach the specification issue by building a materials spec, because that is most easily verified. Materials specifications ensure that we get today what we got yesterday, at least within a rather large and often poorly understood window. This is not necessarily what we need, it is just "what works," at least most of the time. We may not understand the mechanism behind why it works; the relationship between the specification and the desired outcome may be obscure or even > inside Inside ISTA Headquarters • TransPack Forum Program • Certification Workshops at the Forum • TransPack Forum Sponsors • European Packaging Symposium pages 2-6 ISTA Members • Welcome New Members • 2017 Resource Book • Stay Connected - Follow Us! • Annual Membership Meeting pages 8-9 CPLP Corner pages 10-11 ISTA Technical Update • Protocol Changes pages 12-13 Specifications – Defining the Result Not the Path The following paper was presented at ISTA's 2016 TransPack Forum. April 2017 • TM > MORE ON PAGE 14 We are pleased to announce the 2nd Asia Pacific Packag- ing Symposium will be held November 1-3, 2017 in Bangkok, Thailand. Organized by the ISTA Asia Pacific Division Board, the Symposium will be hosted by Kasetsart University Department of Packaging and Materials Technology. Keith Jackson Sr. Mgr. Pkg. Engineering Resources, Packaging Corporation of America April 18-21, 2017 Disney's Yacht & Beach Club Resorts, Orlando, Florida SAVE THE DATE! November 1-3 Bangkok, Thailand People. Ideas. Solutions. you still have time to join us! Pages 2-3

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