AD Today

2017

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continued from page 83 dealing with associates, customers, and vendors," Miller said. "All of our managers have been through Engagement Training, including a recent training about Generational Diversity. We realize that 50% of our workforce will retire in the next 15-17 years," he said, "and we're beginning to focus on the transfer of knowledge and the crafting of succession plans." At Van Meter, "we constantly consider the needs and desires of all generations when designing strategies related to our people," Murphy said. "For example, our benefits strategy is very thoughtful of the needs and expectations of millennials as they join our organization, of genXers who are raising families, and of baby boomers who may be contemplating retirement. We aim to provide offerings, solutions, tools, and education through a variety of channels to meet the needs of all of our people." According to Horizon Distribution's Marble, "we deal with generational differences regularly and try to promote a culture that blends the experience of our seasoned employees with some of the new ideas brought in by younger generations." At the same P o w er f ul T ip s F o r E n ga gin g E mpl o y e e s 84 | AD Today 2017 | #ADSTRONG " One size certainly doesn't fit all, so a variety of strategies that appeal to the masses certainly makes sense. — Bill Kaiser, High Performing Culture

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