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FEATURE 2 THE STATE OF COLOCATION: 2017 By Jeffrey R. Clark, PhD As companies try to increase profitability by concentrating on their central business and by shedding peripheral functions—often including IT-related tasks—colocation is a potential beneficiary. Because they handle power, connectivity, cooling and other functions, colocation providers give customers a means of reducing capital costs as well as eliminating the various hassles of running a data center. 8 ARE THERE ANY EMERGING DATA CENTER REAL ESTATE MARKETS? By Staff Writer Are there any emerging data center real estate markets? That question is as easy as asking if there are any sure bets that will make me a millionaire with a $100 investment. An emerging anything is something that is clear and apparent. 16 IS A DATA CENTER REIT FOR YOU? By Jeffrey R. Clark, PhD Because interest rates remain near their historic lows and many asset types seem overpriced, investors are anxiously searching for yield to support pension/retirement and other funds. Given that companies increasing rely on IT to run their business, and given that they are increasingly outsourcing the requisite data center space to provide those resources, some investors may wish to get in on the data center real-estate market. Yet buying actual real estate can be an intimidating prospect, even in less capital-intensive sectors such as residential. Moreover, the lack of liquidity makes short-term investment risky or impossible. 12 IS THERE A BETTER WAY? ADDRESSING COLOCATION DATA CENTER CONSTRUCTION COMPLEXITIES By Douglas Ryan What if there was a way to cut costs and reduce time to market for colocation data centers without compromising efficiency or quality? A valid question, it's one that many colocation providers and general contractors may have already asked themselves or attempted to address, given the current scenarios and challenges they face. 19 VENDOR INDEX All rights reserved. No portion of DATA CENTER Journal may be reproduced without written permission from the Executive Editor. The management of DATA CENTER Journal is not responsible for opinions expressed by its writers or editors. We assume that all rights in communications sent to our editorial staff are unconditionally assigned for publication. All submissions are subject to unrestricted right to edit and/or to comment editorially. AN EDM2R ENTERPRISES, INC. PUBLICATION ALPHARETTA, GA 30022 PHONE: 678-762-9366 FAX: 866-708-3068 | WWW.DATACENTERJOURNAL.COM DESIGN : NEATWORKS, INC., JOHNS CREEK GA 30022 TEL: 678-392-2992 | WWW.NEATWORKSINC.COM

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