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Fall 2009...

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69 www.hplusmagazine.com Prediction is at the core of Western civilization – the Oracle at Delphi was consulted about war and more for over a thousand years – and being able to predict the future is something that millions are paid to do, and that billions of people do every day. Prediction is the claim that a particular event will occur in the future, given in specific terms and falsifiable over time. Predictive power is an important measure of truth. In science, predictive power is increasingly important when studying systems where provability is not an option. Some sports fans are as passionate about predicting the outcome of games and being known as better guessers, in part to gain reputation and in part to win money by betting tens of billions annually in office pools and casinos. Watching a game in the NASA Mission Control Room-like Caesars Palace Race and Sports Book is on a number of "do before I die" lists. Is there a way to be a better predictor? There is, by combining the best of open source models and crowd-sourced prediction. Open source is most familiar in the context of software, where it means software whose source code is freely available to anyone who wishes to have it, and who shares any improvements. The open source model allows for parallel input of multiple approaches, agendas, knowledge banks, and priorities with far more flexibility and speed than traditionally closed or centralized models. The idea of crowd- sourced predictions is to use complexity to solve complexity: The wisdom of crowds has been discussed at length in a book of the same name. Author James Surowiecki studies the aggregation of information in groups, resulting in decisions that, he argues, are often better than could have been made by any single member of the group. This fall a young company called On The Record Sports (OTRS), based in San Diego, CA. will enable users to predict the outcome of sporting events on a multi-tiered scale with a simple interface – dragging and dropping, checking boxes, and moving a bell curve, allowing players to get points based on how many standard deviations they are away from actual outcomes. Users can predict the outcome of a single game, or the champions of the entire season. The predictions of millions of OTRS users would ideally display diversity of thought, decentralization, independence and aggregation. The "on the record" aspect relates to the fact that everyone's predictions are locked in, and everyone will see where they ranked, allowing a sort of psychic Darwinism. The best predictions and the best predictors will be clearly identifiable, and the methods and mechanisms of prediction can be studied through analysis of OTRS data. Making predictions is free, but a user has to be a paying member of the Champion's Club to see exactly where one ranked, and to be able to see the aggregate predictions prior to each game. OTRS makes possible a scalable, massively crowd-sourced open prediction model, allowing recorded, ranked predictions to be made millions of times an hour. The data gained will not only apply to the world of sports; the implications stretch from complexity theory to neuroscience to artificial intelligence. It is an academic's dream, and a sports fanatic's hobby. An OTRS patent pending relates to prediction as entertainment. OTRS has far-reaching implications, but it appeals to the human spirit of competition: prediction is a sport in itself. Prediction reflects one's ability to comprehend reality enough to say what will happen next. Predictive entertainment is recreational, and will provide unparalleled insight into the wisdom of crowds, and into the nature of intelligence itself. If predictive entertainment ends up with the same "S-curve" growth as the Internet itself, humanity could develop a sort of social superorganism superpower of precognition. Being able to have billions of times more data about the future predictions could help to predict the weather (Katrina damage was more costly than 9/11), markets (better models of mortgage defaults could have saved trillions), wars (the Iraq war cost over 50 times what was predicted by George W. Bush), and even climate change ("cap and trade" is a decision with trillion dollar implications). In the end, prediction as entertainment could help us to reinvent politics, markets, management, science, even the nature of what it means to be human. Next time you hear someone make a prediction about a game, give him a hug or buy her a beer, because a tiny bit of salvation is in the process of unfolding. The implications stretch from complexity theory to neuroscience to artificial intelligence. It is an academic's dream, and a sports fanatic's hobby. ResouRces On The Records Sports http://www.ontherecordsports.com/

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